Elevate Your Game With This
Digital Marketing Framework
RACE marketing strategy helps businesses plan and implement online marketing to reach more customer
What is RACE Framework?
The 'Reach' process aims to boost brand recognition through website traffic, links, social media, & earned media.
Reach (R)
Convincing users to act on a website, sales page, or social media through metrics like bounce rate, time spent, & subscribers.
Act (A)
Transform passionate followers into paying clients, measuring success through conversion rate, leads, sales, and revenue.
Convert (c)
'Engage' involves building genuine customer relationships for higher retention, measured by churn rate & repeat customers.
Engage (E)