Digital Marketing

8 Tips To Optimize Crawl Budget For SEO 

What Is Crawl Budget?

Crawl budget is the number of pages crawlers visit, influencing how quickly updates and new content get indexed and impact rankings

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1. Disallow Crawling Of Action URLs In Robots.Txt

Google has confirmed that disallowing URLs will not affect your crawl budget. This means that Google will still crawl your website at the same rate.

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2. Watch Out For Redirect Chains

To troubleshoot the problem of redirect chains, you can use SEO tools like Screaming Frog, Lumar, or Oncrawl to find chains.

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3. Use Server Side Rendering (HTML) Whenever Possible

Google's crawler uses the latest version of Chrome and is able to see content loaded by JavaScript just fine.

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4. Improve Page Speed

Server-side rendering is a great step towards improving page speed, but you need to make sure your Core Web Vital metrics are optimised, especially server response time.

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5. Take Care of Your Internal Links

Google crawls URLs that are on the page, and always keep in mind that crawlers count  different URLs as separate pages.

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6. Update Your Sitemap

The bots will have a much better and easier time understanding where the internal links lead. Use only the URLs that are canonical for your sitemap

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7. Implement 304 Status Code

When crawling a URL, Googlebot sends a date via the “If-Modified-Since” header, which is additional information about the last time it crawled the given URL.

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8. Hreflang Tags Are Vital

Crawlers employ href lang tags to analyse your localised pages. You should be telling Google about localised versions of your pages as clearly as possible.

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