Google Business Profiles' Activities tab is resurfacing. Learn what it does, how it works, and what insights it provides for local businesses.

Google updated its site move guide, advising website owners to submit all domain variants in the Change of Address tool during migrations.

Google explains why URLs blocked by robots.txt can still appear in search results and what site owners should do to control indexing.

A UK regulator wants Google to provide advance notice before significant ranking changes, aiming to improve transparency for publishers and businesses.

Google says Markdown strips away important SEO signals, making it less effective for AI and search visibility than fully rendered HTML pages.

Google confirms HTML is the preferred standard for SEO, while Markdown files are not a replacement for properly rendered web pages.

Google Cloud introduces Open Knowledge Format, a new standard designed to help AI agents access, share, and manage knowledge more effectively.

Google's John Mueller says llms.txt cannot help LLMs differentiate between websites, questioning its value as an AI visibility standard.

A new study finds Google sends only 23% of search queries to the open web, highlighting the growing impact of AI answers and zero-click searches.

Google is testing a new AI Mode layout that moves citation counts and publisher favicons below result cards, changing source visibility.

Google is beta testing an Insights panel inside Search Profiles showing clicks, impressions, top posts & top countries, but it's not live for all creators yet.

Google's new Search Central guidance declares itself the authority on SEO, AEO & GEO and warns that third-party tools don't have access to Google's internal ranking data.