Digital Marketing
Inbound marketing focuses on attracting the right people to your company. One of the best ways to do this is by creating content through blogging.
Google favours sites known to be topic experts on the subject matter they're writing about.
Organic social media is not a new strategy, but it's still something marketers should pay attention to.
Analyze your website to see where you're losing and gaining visitors. There are plenty of tools, like Crazy Egg, and HubSpot you can use.
When influencers post discount codes, links, reviews, or giveaways, you are tapping into their audience to drive traffic to your website.
Post a new blog or content, promote your followers/subscribers for a quick traffic boost.
On-page SEO can help your website rank higher in search engines and bring in more traffic.
In order to drive traffic to your site, you need to rank high in search engines. In order to rank higher in search engines, you need to be an authority in your industry.
If video marketing isn’t already part of your content strategy, you’re missing out on a huge potential audience.
Take a well-performing blog post and repurpose that into a video. Or, if you have a podcast that did really well, write up a blog post on that topic.
LinkedIn is actually more popular with millennials than other social networks. here's a good chance to form a significant part of your target market.
Learning how to use SEO tools like Google Analytics, Ahrefs, and SEMrush will help you develop a strategy to generate traffic to your website.