1. AHREFS: BEST FOR OFF-PAGE SEO

Ahrefs seems similar to me for the SEO work. However, it supports off-page SEO better. For on-page elements, Ahrefs and Semrush do a similar job.

2. CLEARSCOPE: OPTIMIZING CONTENT

Clearscope is a content-first SEO platform that optimizes content for better search engine rankings. It gives a comprehensive set of keywords that improve on-page SEO for blogs and landing pages.
 

3. MOZ PRO: BEST FOR ALL-PURPOSE SEO

Moz Pro is power-packed with comprehensive SEO features and functionalities. It was the first software actively used while learning about SEO and content marketing.

4. SEOBILITY: AFFORDABLE SEO SOFTWARE

Seobility is a complete package that includes a website crawler, rank tracker, backlink monitor, and competitor analysis, all on one platform. The best part is that it offers a free plan for new users, and its paid plans arguably offer more value than those of other SEO tools.

5. SE RANKING: BEST FOR REPORTING AND ANALYTICS

SE Ranking arguably offers more value for just $52 compared to paying extensively for other tools. The SERP ranking checker lets you track 250 keywords on the lowest plan.

6. SIMILARWEB: COMPARING SEO TRENDS

Tested the tool and got an overview of detailed traffic insights, including website visits, traffic sources, and audience demographics. It’s easy to compare your website traffic with that of your competitors.
 

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