9 Tips to Track and Analyze PPC Result

6 Tips to Track and Analyze PPC Result 6 Tips to Track and Analyze PPC Result

Setting the Stage

[{"selector":"#anim-106d228a-8af5-4374-848d-71ea0abb4b93","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d2ab5b1e-591c-46e0-8b6d-e36bc53e65ce","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-f511b3e6-9259-4a5f-8376-eb5414df93cf","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a2f581ab-c0ae-46b3-811a-b6e9f0e7303d","keyframes":{"transform":["translate3d(0px, 207.68428%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Before diving in, consider your main campaign goals and align your reporting accordingly.

Identifying KPI

[{"selector":"#anim-5f272690-bca5-4f09-9556-8cbf90107830","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-cac67883-8b3c-4152-8254-4bbaacba12a9","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-4afe3b6b-6540-4a60-8d4d-7b1dc691b1f2","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-fab3dbd0-c0db-4206-88a9-e66a51bffe25","keyframes":{"transform":["translate3d(0px, 195.57609%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Define primary and secondary KPIs, like conversion volume and conversion rate, for meaningful tracking.

Metrics that Matter

[{"selector":"#anim-fae01cfc-7994-42d6-b505-a94a29180abc","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-7a5ae17e-ca19-45f7-8598-439b1156d09d","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-ab235052-248a-48e4-87c7-dfe14e6f6fa4","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d8ec4882-3e9e-4423-bada-06a412babfb2","keyframes":{"transform":["translate3d(0px, 245.60717%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Choose metrics that align with your KPIs, such as conversions and conversion rate insights.

Monitoring Budget

[{"selector":"#anim-f79e4cad-c0b5-4abd-8e6e-0458298b4a89","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-966db5b0-a7c1-437b-9a54-e8a2e2c9c4c2","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-238f7244-18d6-4618-babf-798bd92182fa","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e68a1e02-997b-4a7e-9167-4b6d1fd33818","keyframes":{"transform":["translate3d(0px, 245.60717%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Keep an eye on budget pacing and adjust accordingly to meet your goals efficiently.

Bidding Strategies

[{"selector":"#anim-138a6429-94a0-409f-b5d9-58f376ba6f99","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-f133500b-d825-4588-b30d-1b81743381f2","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-45cfb70f-42b3-442c-a07f-564ccd886298","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-33892814-e804-4f6a-9ddd-4964e7a2c5d3","keyframes":{"transform":["translate3d(0px, 245.60717%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Ensure your bid strategy aligns optimalperformance. Ensure your bid strategy aligns with your primary goal for optimal performance.

Understanding Your Audience

[{"selector":"#anim-193ce536-2222-4730-9412-0a20d3bc0625","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-09d8542f-7adb-49ac-9bcd-8d0a931d4612","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-1ae59616-9fe0-4256-bd8d-8a15368d3b11","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-86985651-50b5-4640-b694-e15d7c97e5f9","keyframes":{"transform":["translate3d(0px, 196.77002%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Tailor your reporting to meet the needs of your audience for actionable insights.

Simplify Your Insights

[{"selector":"#anim-d803838f-1df1-41a1-8c55-66e9e545c550","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-6ce8e872-9a21-4954-b54c-bc29ab5b5abe","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-ac11df62-9ffb-4f42-988f-5e54e546bbfa","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6c8e4b4e-8e4d-413d-bcf6-0b70af2dbc03","keyframes":{"transform":["translate3d(0px, 232.81651%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Avoid jargon and complex data; provide actionable insights for your team. Avoid jargon and complex data; provide actionable insights for your team.

Automated Reporting

[{"selector":"#anim-2b705435-9815-44d6-9722-55362e71a162","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-24bf7b91-e474-4617-bbf1-3f32d636bf54","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-0d5e8995-a81b-4615-bb94-6b0c1c7ee5e0","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9b6e0500-4c90-4131-9874-b5de96659f38","keyframes":{"transform":["translate3d(0px, 232.81651%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Leverage automation for regular reports, saving time and ensuring consistency. Leverage automation for regular reports, saving time and ensuring consistency.

Gaining Insight

[{"selector":"#anim-8634d499-84bc-4c81-be5a-3288a12cb0e4","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-93b655af-f45f-4229-ad62-0969af0b60db","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-67c03063-1090-435b-8751-27cf68c143bd","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6c38c92f-9c15-4cf8-b69e-0b9617c764f2","keyframes":{"transform":["translate3d(0px, 232.81651%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Translate data into stories and proposals to drive account scaling and team learning.

Connect with Us to Transform Your Business into a Powerful Brand.

[{"selector":"#anim-f9f2bb41-3e14-4a85-9fb0-40fef7b73890","keyframes":[{"offset":0,"transform":"translate3d(0, -262.10613%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.29,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.45,"transform":"translate3d(0, -73.704243756%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.61,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.71,"transform":"translate3d(0, -25.057346028%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.8,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.85,"transform":"translate3d(0, -9.409610067000001%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.92,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.96,"transform":"translate3d(0, -4.088855628%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":1,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"}],"delay":0,"duration":600,"fill":"both"}] [{"selector":"#anim-eb8e99b6-9f87-441f-9929-a5ae527c2a80","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f70f4ad3-e257-4182-a689-4d58f42555c6","keyframes":{"transform":["translate3d(114.98422%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6f259300-79c5-4aae-8bce-a5bc33075c29","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f9a8f9c6-1936-4baf-810a-ae649d4258d1","keyframes":{"transform":["rotate(-540deg) scale(0.1)","none"],"opacity":[0,1]},"delay":0,"duration":1000,"fill":"both","iterations":1}] www.w3era.com +91-7073197281 Check our Latest Web Stories