Discover The 6 Types of Powerful Keywords to Boost SEO

Types of Keywords in SEO to Create 2023 SEO Strategy

1. Short-Tail Keywords

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2. Long-Tail Keywords

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3. Exact Match Keywords

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4. Phrase Match Keywords

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5. Negative Keywords

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6. LSI Keywords

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Discover The 6 Types of Powerful Keywords to Boost SEO

1. Short-Tail Keywords

Short-tail keywords are short & broad, typically 1-3 words, and can be utilized as pillar page titles or for general information within your content.

2. Long-Tail Keywords

Longer, more specific search phrases that target niche audiences & have lower search volume but higher conversion potential.

3. Exact Match Keywords

Exact match keywords are specific phrases marketers use to target audiences and increase conversion rates in paid search services.

4. Phrase Match Keywords

Keywords trigger ads based on exact matches within search engine parameters, showing relevant content & accounting for variations.

5. Negative Keywords

Negative keywords prevent ads from displaying when users search for specific terms, like "Used," to filter out your ads from displaying in searches for used items.

6. LSI Keywords

Related terms that helps search engines understand the context and relevance of a web page's content.