• 90% watch on mobile; opt for short, vertical videos.
• Use captions since most watch silently.
• Live streaming enhances viewer engagement.

• AI aids personalization, segmenting audience and tailoring messages.
• Prioritize privacy and security for data collection transparency.

• Go mobile-first.
• Focus on quality backlinks.
• Aim for featured snippets.
• Ensure accessibility.
• Add interactive elements.
• Optimize for voice search.

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• Email remains crucial, influencing 58% of consumers.
• Offer valuable content over low-price deals.
• Grow subscriber base with high-quality resources.

• Influencer marketing fosters authenticity and trust.
• Target Gen Z, who rely heavily on UGC.
• Choose relevant influencers.
• Set clear goals and KPIs.

• Build an active community for credibility and leads.
• Post engaging content.
• Host live sessions.
• Run contests.
• Use chatbots for instant engagement.

• Use multiple CTAs.
• Diversify content formats.
• Update content regularly.
• Adopt conversational style.
• Longer content ranks higher, aided by generative AI.