Digital Marketing

Best 7 Marketing Campaigns in 2024

What makes a great marketing campaign?

To identify the right sort of content/messages and channels to use, all the way through to analyzing your campaign’s success.

Image source: facebook

1. Orange France

At first, you might think an ad for a mobile network is just a cool highlight for male soccer players, but it is not as it seems. It shows the importance of AI and women's values.

Image source: Creative salon

2. Flo Health

Flo Health is the world’s most popular female health app. Over 300 million women have downloaded Flo, and 55 million use it on a monthly basis.

Image source: facebook

3. Barbie

This campaign has rightly been described as the marketing event of the century, and while rival studio execs have rather sourly estimated it may have cost $150M – that’s on top of the movie’s $145M production budget.

Image source: People.com

4. Grand Theft Auto 6 

Grand Theft Auto – aka GTA – is a hyper-popular video game franchise, with its next iteration set to launch in 2025. People have been playing GTA5 since 2013, so GTA6 is a highly anticipated release.

Image source: Times of India

5. Nike

To celebrate the ninth Women’s World Cup, Nike’s “What The Football” campaign uses a series of ads starring players like Alex Morgan and Megan Rapinoe from team U.S.A, Brazil’s Debinha, and Australia’s Sam Kerr.

Image source: Adweek

6. KFC

This campaign shows that KFC listens to its customers, even if they don’t always act according to what it’s saying. It’s proof of a relationship that goes way deeper than just transactions.

Image source: facebook

7. Tinder

‘It starts with a swipe’ campaign shows the platform working hard to change its image as a place. Tinder’s first global campaign aims to reposition the app as a place for Gen Z to make meaningful connections.

Image source: facebook

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