Digital Marketing
Google debunks a deep-rooted SEO myth, confirming that branded keywords will not harm your search rankings. Surprised?
Branded keywords use the brand’s name or specific products like “Nike”, or “Nike White Air Force
Google prioritizes content quality and relevance over branded keywords, which is encouraging new hopes for content creators and their branding strategies.
The team advised you to feel free to mention the brand name in your reviews. Readers expect it, and search algorithms reward helpful content.
Including brand names in reviews is recommended, as it meets reader expectations, enhances content quality, and fosters brand remembrance.
Google's systems aim to rank content that is genuinely helpful to readers, regardless of the presence of branded terms.
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