How to Set Up Your First Google Ads Campaign: A Step-by-Step Guide
To begin, visit the Google Ads homepage, then click 'Start Now' in the top right corner. Sign in or create an account.
Once you sign in, provide your business name and website, as the ad's destination is based on this domain.
Next, choose your primary advertising goal from four options such as calls, website sales/sign-ups, physical visits, or YouTube engagement.
On the next page, choose keywords matching your brand. Start with Google's suggestions if you are new to keyword research. Click 'Next' after selection.
To create an effective ad, tap into your creativity. Google offers tips to engage and convert your audience.
On the next page, select where you'd like your ad to appear, such as near your address or elsewhere.
While setting your budget, you have two options such as either use Google's budget options or enter a specific budget.
Lastly, set up your first Google ad campaign with guided setup and tips. If you have ad content ready, it takes under 10 minutes.
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